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PROBLEMS OF MODERN ECONOMICS, N 4 (32), 2009
PROBLEMS OF MARKETING. LOGISTICS
Golubkina D. N.
PhD student, Chair of Economics and Management in Education, Omsk State Pedagogical University

To the question of research of consumer behavior through the system of relations and intentions (Russia, Omsk)
The article presents results of analysis of consumer behavior and consumers reactions to the response steps taken by marketing companies. The author emphasizes the connection between consumption and the growth of the consumer market, and evaluates relations between consumers and marketing companies
Key words: consumer behavior, relation, change, intention, marketing, stimulus



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