| | PROBLEMS OF MODERN ECONOMICS, N 1 (33), 2010 | | ISSUES OF ECONOMIC THEORY. MACROECONOMICS | | Pashkus V. Yu. Assistant professor, Chair of Economic Theory and Economical Politics,
St.Petersburg State University,
Candidate of Science (Economics) Petrova M. A. Assistant Professor, Chair of Marketing and Strategic Planning, A.I. Herzen Russian State Pedagogical University
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| The article aims at defining the most characteristic features of the new economy, as well as the main aims of the entrepreneurial activity. The author analyzes the role of marketing and the processes of decision making in the situation of indeterminacy, characteristic to the new economy | Key words: new economy, marketing, decision making, innovations | |
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