|PROBLEMS OF MODERN ECONOMICS, N 1 (37), 2011|
|ECONOMICS, MANAGEMENT, AND ACCOUNTING AT THE ENTERPRICE|
|Shchesniak K. E.|
Peoples’ Friendship University of Russia (Moscow) PhD (Economics)
Bystriakov A. Ya.
Head of Chair, Peoples’ Friendship University of Russia (Moscow) PhD (Economics), Professor
|The article discusses the specificity of the strategic planning of an enterprise in the context of financial and economic crisis, analyzes the stages of strategic planning, and argues that the cost of the company is the major index of the strategic goal in the period of crisis|
|Key words: strategic planning, financial and economic crisis, management of an enterprise|