| | | | PROBLEMS OF MODERN ECONOMICS, N 3 (47), 2013 | | | | PROBLEMS OF MARKETING. LOGISTICS | | | Arkhipov A. E.
Chair of Services and Organization of Commerce, Novosibirsk State University of Economy and Management, PhD (Economics), Professor
Sevrjukov I. Yu.
Assistant Professor, Chair of Services and Organization of Commerce, Novosibirsk State University of Economy and Management
| |
| | | The article discusses characteristic features in formation of a complex product in the health resort sphere based on the priority consumer segments | | Key words: marketing, health resort tourism, product in health resort sphere, complex health resort package | | Pages: 269 - 272 |
|
| |
|
|
|
