| | PROBLEMS OF MODERN ECONOMICS, N 2 (50), 2014 | | ECONOMICS, MANAGEMENT, AND ACCOUNTING AT THE ENTERPRICE | | Chaplina A. N. Head of the Department of Management Institute of Trade and Economics,Siberian Federal University, PhD (Economics), Professor Gerasimova E. A. Assistant Professor, Chair of Management, Krasnoyarsk State Institute of Trade and Economics, Siberian Federal University (Krasnoyarsk), PhD (Economics) Zhigunov I. M. PhD student, Chair of Management Krasnoyarsk State Institute of Trade and Economics, Siberian Federal University
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| The article discusses trends in the sphere of retail trade in pharmaceutical goods in Krasnoyarsk territory, gives a short-term forecast for the future of its development, and specified a number of notions relevant for retail trade, such as: "organizational and economic mechanism of enterprise management", "innovation", and "organizational innovation" | Key words: tendencies of market development, management of trade enterprise, retail trade networks, sustainable development of enterprises, innovations | Pages: 154 - 157 |
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