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PROBLEMS OF MODERN ECONOMICS, N 1 (65), 2018
ECONOMICS AND MANAGEMENT IN THE SPHERE OF SERVICES
Aleksandrov I. N.
Assistant Professor, Higher School of Business Administration Technologies, Institute of Industrial Management, Economics and Trade, Peter the Great St. Petersburg Polytechnic University, PhD (Economics)
Fedorova M. Yu.
PhD student, Institute of Economics, Karelian Scholarly Center, Russian Academy of Science

Strategic management of the companies in the tourist sphere as a factor of regional economic development (Russia, St. Petersburg, Petrozavodsk)
The article focuses on the ways to increase the efficacy of strategic management in the enterprises of the tourist sphere. The authors define problems associated with analysis of the intellectual capital of such enterprises and discuss various components of this analysis, particularly structural, client-related and human-capital related. Development of the profit-based approach to company’s capitalization is discussed with regards to analysis and evaluation of the organization’s potential. This approach allows to evaluation the intellectual capital of a broad range of companies, including those in the sphere of tourism. Besides, it facilitates evaluation of integrated transactions of investment and other strategically important projects
Key words: tourist sphere, strategic management, regional economy, potential of a company, intellectual capital, human capital, structural capital, client capital, strategic management in tourism
Pages: 177 - 179



Литература
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