Logo PROBLEMS
OF MODERN
ECONOMICS
Start Page
News
Information About the Journal
About the Editor-in-chief
Advertising
Contacts
EURASIAN INTERNATIONAL SCIENTIFIC-ANALYTICAL EDITION Russian
Thematic profile of the Journal
The latest
Issue
Announcement
Issues List
Find
Editorial Council
Editorial Board
Magazine Representatives
Article Submission Guidelines
PROBLEMS OF MODERN ECONOMICS, N 3 (71), 2019
ECONOMICS AND MANAGEMENT IN THE SPHERE OF SERVICES
Chaplina A. N.
Head of the Department of Management Institute of Trade and Economics,Siberian Federal University, PhD (Economics), Professor
Gerasimova E. A.
Assistant Professor, Chair of Management, Krasnoyarsk State Institute of Trade and Economics, Siberian Federal University (Krasnoyarsk), PhD (Economics)
Maksimenko I. A.
Assistant Professor, Chair of Management, Institute of Trade and Economics, Siberian Federal University, PhD (Economics)
Zdrestova-Zakharenkova S. V.
Assistant Professor, Department of Management, Institute of Trade and Economics, Siberian Federal University (Krasnoyarsk), PhD (Economics), Professor

Transformation of the restaurant market in the era of digital economy
(Russia, Krasnoyarsk)
The article discusses the major trends in the development of the restaurant market in the era of digital economy, analyzes parameters of client experience transformation, systematizes the major directions and tools of restaurant business digitalization, and describes the model of interaction with clients in the “restaurants of the future.”
Key words: digital transformation, digital technologies, restaurant market, client experience
Pages: 279 - 283



Литература
1. Бацина Я.В. Использование и перспективы цифровых технологий в ресторанном бизнесе // Вестник Алтайской академии экономики и права. — 2019. — № 4. — С. 9–18.
2. Официальный сайт Федеральной службы государственной статистики: Режим доступа: http://www.gks.ru.(датаобращения 29.06.2019).
3. Mapping the Technology Landscape // National Restaurant Association. — https:// www.restaurant. org/research/reports/mapping-restaurant-technology-landscape (Дата обращения: 26.06.2019)
4. Фокина О.В. Методология управления маркетингом и формирование маркетинговых компетенций в условиях цифровой трансформации: дисс. ... д-ра экон. наук: 08.00.05. — Санкт-Петербург, 2018. — 323 с.
5. Правила NEC: как применять цифровые решения в ресторанном деле. URL: http://www.avclub.pro/news/digital-signage/pravila-nec-kak-primenyat-tsifrovye-resheniya-v-restorannom-dele/ (дата обращения: 27.06.19)
6. Global Digital Report 2019 // We Are Social. — URL: https://wearesocial.com/global-digitalreport 2019 (Дата обращения: 27.06.2019).
7. Feinberg, A/ The restaurant of the future /A. Feinberg, M/ Mullapud, M. Benore, O. Page: URL: http:// www.deloitte.com/us/restaurant-of-the-future (дата обращения: 27.06.19).
8. Ансофф И. Стратегический менеджмент. Классическое издание. — Санкт-Петербург: Питер, 2009.

Article in russian

Back to the issue content

Copyright © Problems of Modern Economics 2002 - 2024