| | PROBLEMS OF MODERN ECONOMICS, N 4 (72), 2019 | | PROBLEMS OF MARKETING. LOGISTICS | | Molonova A. V. Assistant Professor, Chair of Logistics and Management of Purchase Chains, St. Petersburg State University of Economics, PhD (Economics) Zhang Ning M.A. student, Chair of Logistics and Management of Purchase Chains, St. Petersburg State University of Economics
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| The article discusses major global trends in the sphere of traditional and online retail trade that impact the development of logistics and emphasize the application of omni-channel models of interaction within the frames of formation of open logistic systems with regards to retail trade enterprises. | Key words: trade, retail trade, logistics of retail trade, trends of development of retail trade, omni-channel model of interaction, ecosystem of retail | Pages: 89 - 91 |
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