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The keyword "marketing communications"
Used in article(s) [7]
IssueArticle
N 37Tretjakova T. S. - Complex of marketing communications of the subjects of the small-scale entrepreneurship on the basis of low budget technologies (Russia, Rostov-upon-Don)
N 41Bozhuk S. G., Maslova T. D. - Socially responsible business: development of conceptual tools (Russia, St. Petersburg)
N 41Ivanov S. A., Bakhtin A. A. - The use of musical means of communication with a consumer: concept of efficiency (Russia, St. Petersburg)
N 48Mashutina M. A. - To the question of formation and development of spatial marketing communication networks (Russia, St. Petersburg)
N 49Bagiev G. L., Mashutina M. A. - Spatial network resource of a firm: To the issue of formation and evaluation of its marketing potential (Russia, St. Petersburg)
N 74Pashkus V. Yu., Pashkus N. A., Baltykov B. O. - The concept of cross-cultural differences of G. Hofstede and its application in marketing communications (Russia, St. Petersburg)
N 75Smirnova T. A., Chepeleva K. V., Kolomeitsev A. V. - The use of specific features of marketing communications for specific categories of consumers for the promotion of oil-and-fat products (Russia, Krasnoyarsk)
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