| | PROBLEMS OF MODERN ECONOMICS, N 4 (32), 2009 | | PROBLEMS OF MARKETING. LOGISTICS | | Golubkina D. N. PhD student, Chair of Economics and Management in Education, Omsk State Pedagogical University
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| The article presents results of analysis of consumer behavior and consumers reactions to the response steps taken by marketing companies. The author emphasizes the connection between consumption and the growth of the consumer market, and evaluates relations between consumers and marketing companies | Key words: consumer behavior, relation, change, intention, marketing, stimulus | |
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