| | PROBLEMS OF MODERN ECONOMICS, N 3 (35), 2010 | | ECONOMICS AND MANAGEMENT IN THE SPHERE OF SERVICES | | Baranova A. Yu. Senior Professor, Chair of International Economics, Sochi State University of Tourism and Recreation, PhD (Economics)
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| As an object of management, hospitality industry is a complex non-homogenous sphere; many authors suggest measures of vertical management of its organizational aspect, mostly measures of legal character. The article describes an alternative mechanism of managing entrepreneurial structures in the hospitality industry that can foster effective interaction of all economic subjects involved on the horizontal level | Key words: mechanism of management, entrepreneurial structure, hospitality industry, vertical management, horizontal management | |
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