| | | | PROBLEMS OF MODERN ECONOMICS, N 2 (42), 2012 | | | | ECONOMIC PROBLEMS OF REGIONS AND BRANCH COMPLEXES | | | Yakovlev I. P.
Chair of Mass Communications Management, St. Petersburg State University, PhD (Philosophy)
Lozhko V. V.
First vice-rector, Federal State Educational Institute for Further Professional Education “National Institute of Health” (St.Petersburg) MA (Management), PhD (Medicine)
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| | | The article focuses on informational and communicative support of the “Strategy 2020” program for Russia’s development. The authors stress the regularity between the increase of the interactive interaction of the state power and the experts with the public based on the development of the new version of “Strategy 2020” and “The Concept of Socio-Economic Development of St. Petersburg till 2020,” and discuss the effectiveness of strategic communications | | Key words: strategy of the country's development, strategic communications, information and impact, interactive technologies, Internet monitoring | | Pages: 311 - 314 |
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