| | PROBLEMS OF MODERN ECONOMICS, N 4 (52), 2014 | | ECONOMICS AND MANAGEMENT IN THE SPHERE OF SERVICES | | Kamotsky A. S. Candidate of the Department of Socio-Economic Planning of Siberian Federal University (Krasnoyarsk) Zander E. V. Chair of Socio-economic development, Siberian Federal University (Krasnoyarsk), PhD (Economics), Professor
| |
| The article analyzes the main approaches to modeling economic behavior of users of social networks. It describes the definition of outflow users of the network. It describes the main criteria of recognizing the user who left the network. It discusses the methods of investigation of factors that affect user acceptance of the decision to leave the network. There are classical methods (regression analysis, decision trees, building neural networks), and special methods of solving the task | Key words: social networks, loss of users, economic-mathematical analysis, regression analysis, decision trees | Pages: 354 - 356 |
|
| |
|
|
|