|PROBLEMS OF MODERN ECONOMICS, N 3 (59), 2016|
|EURASIAN ECONOMIC PERSPECTIVE: PROBLEMS AND DECISIONS|
|Maksimtsev I. A.|
Rector of St. Petersburg State Economic University, Chair of Global Economics and International Economic relations, PhD (Economics), Professor
Bagiev G. L.
Chair of Marketing, St. Petersburg State Economic University, PhD (Economics), Professor, Honorary Scientist of the Russian Federation
Gazizullin Nail F.
Chair of Economic Theory and History of Economic Thought, St. Petersburg State Economic University, PhD (Economics), Professor, Honored Scholar of the Republic of Tatarstan
|The article focuses on the use of philosophy and marketing tools for the formation and effective development of economy in the Eurasian Economic Community. The article discusses the role of marketing maneuvering as an instrument for coordination of marketing activity on Eurasian markets and their interaction with the European markets|
|Key words: Eurasian Economic Community, marketing of interaction, marketing maneuvering, efficacy, principle of collective reflexive coordination in value creation|
| Pages: 18 - 21|