| | PROBLEMS OF MODERN ECONOMICS, N 4 (60), 2016 | | ECONOMICS AND MANAGEMENT IN THE SPHERE OF SERVICES | | Chaplina A. N. Head of the Department of Management Institute of Trade and Economics,Siberian Federal University, PhD (Economics), Professor Gerasimova E. A. Assistant Professor, Chair of Management, Krasnoyarsk State Institute of Trade and Economics, Siberian Federal University (Krasnoyarsk), PhD (Economics) Maksimenko I. A. Assistant Professor, Chair of Management, Institute of Trade and Economics, Siberian Federal University, PhD (Economics)
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| The article discusses the major tendencies and problems of development of alimentary trade networks in Krasnoyarsk territory in the present-day economic turbulence and stresses the importance of innovative technologies application that can maintain and strengthen their positions during the period of crisis. The authors offer a model of strategic development of trade networks on the basis of the system of balanced indices, which include the reputation responsibility part | Key words: retail, tools, innovative development, trade networks, system of balanced indices, life cycle, reputational responsibility of business | Pages: 204 - 208 |
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