| | | | PROBLEMS OF MODERN ECONOMICS, N 3 (87), 2023 | | | | ECONOMICS AND MANAGEMENT IN THE SPHERE OF SERVICES | | | Stepanova S. A. Chair of Hotel and Restaurant Business, St. Petersburg State University of Economics, PhD (Economics), Professor Zolotukhin N. E. PhD student, Chair of Hotel and Restaurant Business, St. Petersburg State University of Economics
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| | | The article focuses on the major approaches to the definition of “competitiveness” of a hotel enterprise and analyzes foreign and Russian works dedicated to competitiveness management with regard to hotel enterprises. This analysis allowed distinguishing factors that in the present-day economic context produce a considerable impact upon hotel functioning. On the basis of these factors, the authors define tendencies in the development of the market of group placement finances. In the conclusion, the article emphasizes the possibility of considerable expansion of various additional services in the structure of sales, development of the automatization level in a hotel enterprise and increasing the level of communication with guests. | | Key words: hotel enterprise, competitiveness, factors of competitiveness, market for hotel services | | Pages: 193 - 197 |
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